Engineering Innovation Podcast and Radio Series

Engineering Image

PostedNovember 22, 2015

Download File (mp3)

Anchor Lede: A remake of the hit ‘80s TV show “MacGyver” is in the works. It’s raising hopes of an image make-over for engineers and students’ interest in the profession.

Randy Atkins: Can you name an engineer character on TV? Johanna Blakely, at USC’s School of Communication, says research demonstrates that mass media plays a powerful role in shaping perceptions of the world and it would be good to…

Johanna Blakely: ...get some glimpse into the problem-solving, exciting aspects of engineering, which is very invisible in popular culture.

Randy Atkins: Blakely says doctors, lawyers, and forensic experts have had their spotlight and the impacts are clear in college enrollment choices and even jury perceptions. Now it might be engineers’ turn.

Johanna Blakely: Encountering even fleeting representations of women as engineers helps make it possible for girls and women to think about the possibility of themselves carrying out that role.

Randy Atkins: And Blakely says it will make compelling TV.

Johanna Blakely: I think, when Hollywood gets the bug, you’ll see tons of engineers on the screen.

Randy Atkins: With the National Academy of Engineering, Randy Atkins, WTOP News.